Today signifies a huge milestone in the Adometry story as we announce our acquisition by Google.
Since I joined the company six years ago — and even before then — Adometry has had an amazing journey. We’ve built industry-leading solutions to help businesses across vertical industries optimize their online marketing and more efficiently allocate their resources.
We couldn’t be more excited to join Google — a company that shares our core values. Not only do they focus on innovation and solving big problems, but also like Adometry, they seek to provide brands and their agency partners with the analytics and insights to improve the performance of their marketing campaigns.
We’re deeply committed to the customers and relationships we have cultivated over the years. Adometry will continue to offer the same excellent service our clients have come to expect, and there will be no immediate changes to our current offerings or contracts. We’ll be reaching out to all of our customers individually to discuss future plans in the coming weeks.
Longer-term, we’re excited to begin working with our new colleagues at Google, including the Google Analytics Premium team, to offer great attribution solutions for both our customers and theirs. Stay tuned!
In addition to our customers, I’d like to thank our investors and our Board of Directors for their support and for believing in our vision. And of course, to the Adometry team, you are an amazing and talented group and my sincerest gratitude for your hard work.
At Adometry, we use the phrase “today is the day,” which serves to remind us that consistent hard work and a sense of urgency wins the day. We’re part of Google now, but our mantra is more important than ever: today is the day.